A serious product. A sensible starting point.

Included

• One language and up to six content sections
• Responsive layout and basic technical SEO
• One configured lead endpoint integration

Outside the starting scope

Brand strategy, CMS, paid assets and hosting.

Assumptions

Approved copy and assets supplied; one review round.

Included

• Up to five pages in one language
• Reusable layout and editable local content
• Contact integration, sitemap and metadata

Outside the starting scope

Custom CMS, translations, complex portals and hosting.

Assumptions

Agreed page structure; client-owned copy and imagery.

Included

• Standard catalog and product detail flow
• Cart, checkout and one payment integration
• Basic order administration

Outside the starting scope

Marketplace logic, ERP migration, transaction fees and delivery contracts.

Assumptions

Standard catalog rules; approved merchant account and documented provider API.

Included

• Shared cross-platform application
• One core user journey and API connection
• Build and store submission preparation

Outside the starting scope

New backend, complex offline sync, store fees and approval guarantees.

Assumptions

Existing documented API; client-owned store accounts; supported device list agreed.

Included

• One department’s agreed workflow
• Role-based access and change history
• Basic reporting and structured import

Outside the starting scope

Full enterprise rollout, historical data cleanup and unlisted integrations.

Assumptions

Named process owner; clean sample data; agreed acceptance criteria.